使用正确的写作思路书写演讲稿会更加事半功倍。在日常生活和工作中,能够利用到演讲稿的场合越来越多。好的演讲稿对于我们的帮助很大,所以我们要好好写一篇演讲稿那么下面我就给大家讲一讲演讲稿怎么写才比较好,我们一起来看一看吧。
公司新员工演讲稿 公司新员工演讲稿篇一
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公司新员工演讲稿 公司新员工演讲稿篇二
作为一名新入所的研究生,我对所里的实际生产并不是很了解,所以,我主要针对企业产品的销售方面谈一谈。
一个富于创造的企业,必定有它的理想,正是这个理想向未来显示出这个企业在社会的意义。员工们将从这个理想中看到自己作为集体一员的意义。这个理想就是企业的愿景,也是企业奋斗的目标。
企业的生命力和人一样。“共同愿景”是企业中所共同特有“我们想要创造什么”的图像。当这种共同愿景成为企业全体成员内心一种强烈的信念时,它就成为了企业凝聚力、动力和创造力的源泉。
而企业愿景的实现是建立在平时的脚踏实地,如何把企业的产品做好、做大,成功地推向市场成为实现愿景的基本环节。产品在市场上的大量畅销,必然要求企业做好产品的每一步。
首先,企业要有自己的主打产品。所谓主打产品,大部分企业都有很多产品,并一一视为宠儿对待,毫不偏心,这在销售上无疑是致命的伤痛。企业必须立足实际,从冗长拖沓的产品链中筛选出一个最具差异化核心竞争力的产品做为主打角色,集中优势兵力,成就销售名品,主要有以下几方面来打造产品:
(1)个性化产品在产品品类上具有差异化,这是代理商最希望看到的产品,有新意才能抓住人。与众不同的产品品类或形态在销售市场最受欢迎。(2)独特性成分对于原料成分独树一帜的产品,最容易受到代理商的欢迎。(3)技术性的优势其实技术因素对代理商的影响很明显,往往起决定性作用,专利技术、高科技技术优势是产品差异化和竞争力的根基。(4)精确化的功能相同条件下,功能明确、价值突出的产品,能很快得到市场认可,而一些企图面面俱到、包治百病的招商产品每样都不突出,很难吸引广大代理商。(5)利益的保障没有充分的利益空间,再好的产品,也得不到市场的认可。所以,销售产品最重要物质属性就是高利润,很多企业产品口碑好,但出货价却非常高,留给代理商的利润却非常低,最终只能自娱自乐。这也是现在流行超低价包销模式的主要原因。(6)易传播的名字给经售产品起个好名字,是销售产品下金蛋的第一步。好名字有几个要素:简单、易记、易传播,而且让人产生共鸣,符合大众的信息接受和购买习惯。(7)别致的设计一个新颖别致的包装设计,在销售过程中的意义和作用,不可估量。直接在包装上打上产品主诉,配合产品人群定位的喜好,极富视觉冲击力,优秀的包装设计是产品成功的重要因素。可见,对销售产品的包装,应以市场销售为中心,突破行业界限和传统眼光,大胆借用多个行业经验,充分体现“包装诉求化,诉求包装化”设计理念,让消费者看见包装后,直接感知产品的功能和消费利益点。(8)创新的模式很多时候,模式决定出路。为销售产品设计一套新颖而实效的销售模式,是吸引经销商注意力的有力武器之一。所以,在广告战时期,在销售模式上有所突破和创新的企业获得了成功。比如直接模式,无疑是好的销售模式之一。(9)典型的传播“传播不到位,一切都白费。”再好的产品,再好的模式,如果不能高效传播,也要失去生命力。
其次,对企业产品进行全方位销售。销售是企业基本资源整合的目的,利用经销商在当地市场的网络,迅速建设其产品销售渠道,加快产品市场渗透步伐,争取市场竞争先机的渠道建设和拓展活动。销售是牵一发而动全身的系统工程,要使这一庞大而复杂的系统工程运行有序,达到预期的目标,需要对销售工作加以细致规划和全局统筹。销售核心强化的是细节性。“细节性”包括销售目标定位、经销商标准确定、评选销售策略、销售政策、媒体广告计划、费用预算、利润分配统筹、目标销售量、审货管理、风险规避机制等。这些销售细节必须准备就绪,缺一不可,滞后也不行,且必须了然与胸,随时掌控。
最后,希望在所有员工的共同努力下,企业会一步步走向辉煌,最终实现企业的愿望。
公司新员工演讲稿 公司新员工演讲稿篇三
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公司新员工演讲稿 公司新员工演讲稿篇四
尊敬的各位领导、各位同事:
大家上午好!“书山有路勤为径,学海无涯苦作舟”,在学习的这条道路上,我们没有捷径可寻,知识的海洋无边无际,值得我们不停地去探索去汲取。一个企业更应如此,在xx酒业,我便发现了,一个才开始发展没几年的公司,内部管理如此规范、社会影响力如此之大,令人钦佩。公司的党建工作已位于全县非公企业首位,公司每一个员工都在不断学习,不断进步,已有好几名员工成为了正式党员,还有几名员工正在发展中,这些地方都是我要学习的,只要不断学习,不断改革,不断创新,就能有所进步,有所成长。
为了拓展自身的知识面,扩大与社会的接触面,增加个人在社会竞争中的经验,锻炼和提高自己的能力,以便在将来毕业后能真正融入社会。丰富课外生活,寻找适合自己发展的机会,参与社会实践,实习体验生活。多接触社会,了解社会,一方面可以把在学校学到的理论知识运用到实践中去,在实践中检验真理,也可在同时提高自己各方面的能力;另一方面可以积累工作经验,这将对日后的工作大有裨益,毕竟现在的应届毕业生最缺的就是工作经验。xx酒业便可以让我得到这些经验,不论是锻炼自己,还是丰富生活体验生活,我都学到了在学校学不到的东西,这里的每一名员工都是我学习的榜样。
每天来公司第一件事打扫卫生,这对我们有一定的约束作用,然后就是完成上级分配的任务,随时出现在工作需要的地方,尽自己所能做事,有时也会找对应的人学习相关专业知识,对专业有了进一步了解,而且几乎每天都可以接触到不同层次的人,为不同的人服务,这对我们也是很大的锻炼。在其他时间也会和部分领导聊天,最多的算是王书记,王书记每次说的话对我有很大的鼓舞作用,都是在激励我不断学习新知识,了解新事物,充实自己。
在xx酒业学到了很多新的知识,也总结了一些经验:
第一,理论应该与实践相结合。通过这段时间的实习,学到了很多在学校里学不到的东西。因为环境的不同,接触的人与事不同,从中所学的东西也不一样。要学会从实践中学习,从学习中实践。要不断从生活中,实践中学其他知识,不断地从各方面武装自已,才能在竞争中突出自已,表现自已。就像公司,不论是做公益还是赞助活动,都做的非常好,令各级领导满意。
第二,不断学习。在公司,每一个人都在学习,不管是学习其他知识,还是丰富自己的生活,没有人停止学习。其实,无论是学习还是工作,都存在着竞争,在竞争中就要不断学习别人先进的地方,取其精华、去其糟粕,不断学习别人怎样做人、怎样做事,以提高自已的能力!
第三,要善于与别人沟通。以前没有工作的机会,与别人对话时不会应变,会使谈话时有冷场。人在社会中都会融入社会这个团体中,人与人之间合力去做事,使其做事的过程中更加融洽,事半功倍。别人给你的意见,要虚心听取,耐心接受。
第四,要有自信。不论是在工作还是生活中,都要有自信。自信不是麻木的自夸,而是对自己的能力做出肯定。社会经验缺乏,学历不足等种种原因会使自己缺乏自信。只要有自信,就可以克服障碍,很多事就变得容易了。
第五,积累知识。和王书记聊天的时候书记会说自己在不断学习,作为学生,我感到自愧不如,因为除了学习书本知识外,基本不会学习其他知识。知识犹如人的血液,人缺少了血液,身体就会衰弱,人缺少了知识,头脑就会枯竭。不管是什么工作,都应该了解相关知识,对其各方面有了深入的了解,才能更好地将理论应用于实践中。才能在这个迅速发展的社会中处于不败之地。
xx酒业见证了我这段时间的成长与进步,在这儿认识了很多人,也教会了我非常多的知识,这次实践对我起着很大的帮助作用,让我受益匪浅。作为入党积极分子高级培训班即将毕业的学员,我会不断努力,争取早日加入党组织;作为大学生,我更会不断学习,不断接受社会的磨练。这次实践也积累了不少经验,为我以后的学习生活和工作打下了坚实的基础。在此,也衷心的祝愿xx酒业发展的越来越快,越来越好!成为商南经济发展的一张名片。